Best Practices in Print Marketing

Find out best practices in print marketing from online printing company Overnight Prints.


Door Hanger Sizes and Design Tips for Business Advertising

Door hangers are a practical way to advertise your business directly in the neighborhoods you want to reach. Whether you’re promoting a cleaning service, advertising a restaurant special, or inviting...

Networking Event Tips: How to Make Better Connections in Person

The best way to make better connections at a networking event is to arrive with a clear goal, focus on genuine conversations instead of meeting as many people as possible,...

15 Packaging Insert Ideas for Small Businesses

The best packaging insert ideas for small businesses include thank-you cards, next-order offers, referral cards, product care instructions, QR codes, loyalty rewards, social media prompts, and other useful extras that...

Rack Card Examples: Ideas for Tourism, Restaurants & Local Businesses

Picture a visitor standing in a hotel lobby in a city they have never explored. In front of them is a display filled with rack cards promoting tours, restaurants, museums,...

What Printing Does a Small Business Need? A Starter Guide

Starting a business can make it feel like you need to print everything at once: business cards, brochures, flyers, postcards, stickers, signs, stationery, packaging inserts, and more. You probably don’t....

Black Friday Print Ideas That Drive Foot Traffic

Every window is covered in 50% OFF signs. Every inbox is a battlefield and every business is shouting,  louder, faster, cheaper. But when everyone is yelling, quiet confidence wins. This...

Rack Card Size Guide: Dimensions, Bleed & Safe Zones

Rack cards have an unusual shape compared with most marketing materials: tall, narrow, and designed to sit inside display racks where only part of the card may initially catch someone’s...

Custom Booklets for Business: 7 Ways Companies Can Use Them

Sometimes a flyer isn’t enough. You may need to explain several services, showcase an entire product collection, walk customers through a process, introduce your company, or provide information people will...

Restaurant Print Refresh: What to Update Before the Busy Fall Season

Fall can change more than the weather for restaurants. Summer specials disappear. Seasonal ingredients arrive. Football season begins. Halloween and Thanksgiving get closer. Local schools, businesses, and community organizations return...

Postcard Mailing Size Guide: Dimensions, Requirements & Tips

Postcards are one of the simplest ways to put a marketing message directly into someone’s hands. There is no envelope to open, and both sides of the piece can be...